Holland Alexander was very proud to be chosen as the Marketing and PR Partner for Leicester’s Design Season 2, 2018/19. One of our key objectives was Media Management.
We delivered an experiential digital marketing campaign posting around:
During the Season itself, each day posts were included advertising what was happening that day, what was coming up soon and any images and testimonials from recent events.
At the end of the Design Season, our social media experts used analytics to build a full report regarding engagement, account growth and demographics of the audience to advise our client on the success of the campaign and events.
Credit: Adam King @ Incite Video