Holland Alexander awarded Venturefest East Midlands’ programme contract

Following a highly successful first Venturefest East Midlands events in Nottingham this month, communications agency Holland Alexander have been awarded the programme contract for a further three years to 2018.

The inaugural events in April saw over 1200 delegates and 130 speakers gather at East Midlands Conference Centre, to network, grow their business and connect to the regional innovation ecosystem. The 2016 events will be held in Leicester on 16 and 17 March before moving to Derby in 2017 and back to Nottingham in 2018.

Holland Alexander were responsible for designing and delivering the events programming, communications strategy and live competitions featuring a young entrepreneurs programme and crowd funding for a number of regional SMEs.

Leicester based company, Holland Alexander, have previously produced major events and marketing campaigns held at a number of the biggest global annual events including Dreamforce and the Game Developer Conference in San Francisco and the infamous E3 in Los Angeles. Specialist services include technical production and screen content design, audience engagement and brand development. Agency clients range across a number of sectors including tech, publishing, education, gaming, innovation, sports, creative industries and futurology and the team are heading up a number of national high profile projects in 2015.

Holland Alexander Managing Director, Louise Holland, commented, “When we began working on Venturefest East Midlands last autumn we knew what we wanted to achieve in terms of event production, brand identity and connecting business owners, investors and innovators across the region to get real deals done. We were delighted at the response to the programme and the high quality delegate mix and numbers. There was a tangible buzz at the event giving our regional economy a real powerhouse of a platform to showcase the talent, innovation and global reach of businesses in the East Midlands.

We are now building on this excellent base and developing a programme of connector and spin-out out events on the road to the major events in Leicester next March.”

David Ralph, Chief Executive of D2N2 and Chair of the Venturefest East Midlands Project Board 2015 added “The first Venturefest East Midlands event was a huge success and everyone was delighted at how well it was received by delegates, exhibitors and partners. Holland Alexander have done a fantastic job in bringing this vision to life and we’re looking forward to building the event further together over the next 3 years.”

Venturefest East Midlands will be taking place in Leicester on 16 and 17 March 2016. For further information visit www.venturefestem.com and join the mailing list for updates.